No-Hype Marketing Academy

“How did that blooper get by me??”

If you have a reasonable grasp of English but keep getting caught with bloopers on your blog or in your newsletter, or if you’ve been tasked with proofreading other people’s work and don’t know good systems for doing so, this course is for you.

Learn the best methods for finding and fixing mistakes, the writing situations that tend to trip up proofreaders the most and ways to get better and better at producing error-free text.

A diagnostic test at the outset helps you identify your proofreading weaknesses, and two practice tests at the end give you the chance to try out your new skills and see how well you found the typos and errors.

"Proofreading sometimes gets dismissed as a lower-level task that’s not that exciting. But the Proofreading Hacks course makes it clear how important proofreading is in the writing process—and does so in an entertaining way." - Liz Willis, Writer, Editor and Blogger, Minneapolis, MN

This on-demand video course respects your time by being practical and concise, yet includes handouts and resources that give it lasting value.  It applies to those writing blogs, books, websites, signage, letters, emails, contracts and just about anything else in English.

Whether you’ll be checking your own work or that of others, you’ll learn:

• How poor proofreading foiled one criminal and let another get away... for 33 years
• What federal and state governments warn about the implications of lousy proofreading
• The reasonable pace to expect when proofreading, and why it’s slower than you might expect
• What catching mistakes has to do with tricking your brain
• The tools embedded in Microsoft Word that can help you with proofreading, along with another tool you absolutely should not use
• Which of five proofreading methods you ought to use for situations where even a single error might be too many
• The right way and the disastrous way to use “search and replace” on a document you are correcting
• How an editing style sheet can help in proofreading, with a sample for you to use as a model
• Six elements that pose special perils for inattentive proofreaders
• Why “over-correcting” can create as much trouble as no proofreading at all
• What you need to know about British vs. American English if your material to be proofread comes from all over the world
• Special dangers posed by last-minute changes, repeated documents, updates and templates

The instructor, Marcia Yudkin, has coached writers and business owners for nearly 40 years. She has had her own work proofread (and occasionally mangled) by professionals at top American book publishers and magazines. She also worked as a freelance editor and advisor for a small press for many years.

Become just about goof-proof by signing up today!

If you're interested in making this course available to your entire staff or a select group of employees, simply email Marcia.  She'll work something out with you.